Pepsico Lipton

Sparkling ice tea

Brief

Research and development of the image of the new Sparkling Lipton Ice Tea, for the Italian market launch. The objective is a dynamic, summery image with a fresh, new personality, in line with other Lipton products.

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…FROM BOTTLE TO SLEEK CAN

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Solutions

• Graphic design on bottle and can packs
• Press campaign
• Press Kit
• Poster
• Glorifier

A UNIQUE MIX OF TEA AND BUBBLES

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