Pepsico Lipton
Sparkling ice tea
Brief
Research and development of the image of the new Sparkling Lipton Ice Tea, for the Italian market launch. The objective is a dynamic, summery image with a fresh, new personality, in line with other Lipton products.
…FROM BOTTLE TO SLEEK CAN
Solutions
• Graphic design on bottle and can packs
• Press campaign
• Press Kit
• Poster
• Glorifier
A UNIQUE MIX OF TEA AND BUBBLES
